Kenisha Awasthi Mermaid In Swimwear 31 Jul 2022... Page

"Summer is officially better with mermaids," one user commented. Another wrote, "This is not just swimwear; this is art."

Exclusive behind-the-scenes footage released later that week revealed the effort involved in the shoot. Stylist Rhea Menon explained that the team spent three weeks sourcing the specialty fabric to ensure the "scale effect" looked organic rather than costumey. Kenisha Awasthi Mermaid in Swimwear 31 Jul 2022...

However, as with any viral moment, the post also drew minor criticism regarding the practicality of wearing such an elaborate outfit in the water. Awasthi clapped back with a witty Instagram story, noting, "Real mermaids don't worry about getting wet—they worry about looking this good doing it." "Summer is officially better with mermaids," one user

Fashion analysts note that this viral moment likely influenced swimwear trends for the following summer, with several fast-fashion brands releasing "iridescent scale" bikinis shortly after. However, as with any viral moment, the post

Kenisha Awasthi’s "Mermaid in Swimwear" look arrived at a time when fantasy aesthetics (like "cottagecore" and "fairycore") were dominating fashion. By merging the mermaid trend with functional swimwear, Awasthi positioned herself at the intersection of cosplay and high fashion.