PTC Velocity is a Sales Enablement Platform, powered by SAVO Group. The goal of this project was to revamp the web UI and navigation that result in better user experience.
User Research • Prototyping • UI Design • UI Development
Though its purpose is to enable better sales process, PTC Velocity’s bad UI and poor content organization were not tailored to fit the needs of our daily users, the sales reps and partners reps.
We knew the website refresh needed to start from home. The old homepage did not serve much of its purpose. Randomly placed announcement banners and unclear buttons on top made the homepage to look confusing.
With the this project, we wanted to accomplish following goals:
To learn more about our users’ experience with the current site, we conducted user interviews and usability testing. Based on the feedbacks we collected, we were able to identify 3 major user behavior using this platform.
“When I go into Velocity, I care more about information design than pretty looking UI. As long as I can find contents as quickly as possible, the better.”
Many users struggled navigating through pages to find the right content. We needed to find the best way to make their discovery experience easy and seamless.
The design process consisted of card sorting, information architecture, task flows, and creating low-fi/high-fi wireframes.
It happens around the 55-minute mark. No music. Just wind, dirt, and a blind master teaching a furious Westerner how to move like water. Then... the tree kick. You'll know it when you see it. Your shins will hurt just watching.
With no coach, no friends, and only revenge on his mind, Kurt has to learn a forbidden secret: the ancient Muay Thai technique of the "Krazy Horse" (played by a genuinely haunting Dennis Alexio… wait, no—the master is played by the late, great as Xian Chow). Kickboxer 1989 Dailymotion
Before the CGI, before the stunt doubles, and before the franchise turned into a meme—there was 1989 . There was the bone-crunching sound of shins against bamboo. And there was Jean-Claude Van Damme doing the unthinkable: a full split between two chairs. It happens around the 55-minute mark
Kurt Sloane (Van Damme) isn't a hero. He’s a hot-headed American kickboxer who watches his unbeaten brother get deliberately crippled in a ring in Thailand by the brutal champion, Tong Po —a villain so stone-faced and vicious he makes modern movie bad guys look like customer service reps. Your shins will hurt just watching
If you are scrolling Dailymotion looking for real late-80s action—not the polished stuff, but the sweaty, dangerous, "they actually broke glass on that guy" kind of cinema—stop right here.
Kickboxer (1989) – The Raw, Uncut Vengeance Trip That Made Jean-Claude Van Damme a Legend
Because YouTube’s algorithm keeps muting the roar of Stan Bush’s unlicensed power-anthem, and the 4K remasters scrub away the film grain that makes this movie feel dangerous. On Dailymotion, you’ll find the grungy, VHS-era transfer —the one where the blood looks black and the sweat glistens like motor oil. That’s how you should watch Kickboxer .
There is never a perfect design! We had a lot of positive feedbacks from our users with the redesign. Users were satisfied with cleaner UI and improved navigational experience.
However, even the new design could not satisfy our users 100%. As they continued using the tool, they faced with new sets of problems. I learned how important it is to never get fully satisfied with the design decisions and the continue the effort of iteration, which should not be an option but a habitual routine.
